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23-11-2022


Under the auspices of His Excellency President Mahmoud Abbas, National Beverage Company participates in the Industrial and Agricultural Products Exhibition 2022




 

 

 

The National Beverage Company Coca-Cola/Cappy participates in the Industrial and Agricultural Products Exhibition 2022, which is held in Al-Bireh Municipality Hall in Ramallah and Al-Bireh Governorate, under the auspices of His Excellency President Mahmoud Abbas, for three days, to mark the Palestinian Product Day.

The Exhibition has been organized by the General Federation of Palestinian Industries and Specialized Unions, in partnership with the Ministry of Economy, the Friedrich Naumann Foundation, and Export Project. 60 other Palestinian companies and various national producers have participated as well.

The Exhibition was inaugurated by H.E. Prime Minister, Dr. Muhammad Shtayyeh, in the presence of the Minister of National Economy, Khaled Al-Osaily, and the Governor of Ramallah and Al-Bireh, Dr. Laila Ghannam, in addition to the Chairman of the Board of Directors of the General Federation of Palestinian Industries, Noureddine Jaradat.

 

 

The General Manager of the National Beverage Company Coca-Cola/Cappy (NBC), Mr. Imad al-Hindi said, "The participation of NBC in the Exhibition enhances the presence of the Palestinian product on its day, which has become a landmark dedicated to supporting the national product and enhancing its capability to compete in the market." “Product exhibitions for the Palestinian products has become an important tradition that helps in the process of developing the local product and empowering it to compete with the imported product,” he added.

Mr. al-Hindi considered that NBC's keenness to participate in such exhibitions stems from the Company's endeavor to maintain contact and communication, to stay close to the Palestinian citizens, to know the level of their satisfaction with the Company's products, and to monitor their needs in the field of food and beverage products.  He pointed out that the Company has participated in several exhibitions that were held in Nablus, Jenin, Hebron, Bethlehem and Gaza since the beginning of the year, in a confirmation of the Company's vision and continuous efforts in the field of development.

 

 

The National Beverage Company Coca-Cola/Cappy has participated in the Exhibition through a unique and up-to-date pavilion that simulates the atmosphere of the World Cup (Qatar 2022) through a soccer field, allowing visitors to interact, score goals and win prizes. The pavilion also offered the visitors a variety of its products. NBC attracted a large number of citizens and interacted with the competition that the company offered at its exhibition, which excellently created a World Cup atmosphere.